Myriad Multi-Format Film Holder


Press Release


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FOR IMMEDIATE RELEASE


CUTASUNDA Announces Launch of "Myriad" Multi-Format Film Holder


County Durham, England - December 2024


CUTASUNDA, a UK startup specialising in the design, manufacture, and supply of photographic products, proudly announces the launch of its first product, "Myriad" - an incredibly versatile, easy to use, and affordable multi-format film holder, for photographic digitising of roll and cartridge films.


The culmination of more than two years' research, development, testing, and refinement, Myriad's innovative three-layer design features a high-performance diffuser for evenly distributed illumination with no light fall-off; adjustable film guides with presets for many popular current and discontinued films (110, APS, 126, 135, 127, 120/220, and more); and a laser-etched transparent top panel for easy image alignment and full-film-width digitising in all formats up to 6x9. The diffuser and top panel work in tandem to flatten curved film, improving image geometry and frame-wide focus consistency, while the diffuser's finely textured surface prevents Newton's Rings artefacts.


"Whether you're digitising old archives for posterity or your latest creative projects on current, expired, or discontinued film stocks, Myriad helps you capture them in full-width glory - with borders, sprocket holes, and edge markings - for a totally authentic analogue look. It's easy to set up and use, with no fiddly alignment or feeding issues to interrupt your workflow, and there are no extra-cost add-ons needed for different films and formats. It's a one-stop, ready-to-go solution for all popular roll and cartridge films," said Michael Swift, owner and operator of CUTASUNDA, adding "The term 'game-changer' gets thrown around an awful lot, but I think it fits perfectly here. Myriad is probably the only film holder you'll ever need."


Myriad is designed and manufactured in the UK using premium quality materials and components sourced from UK suppliers. Each unit comes with a cotton drawstring storage bag and an optical-grade micro-fibre cleaning cloth.


Priced at GBP £99.95 including tracked shipping worldwide, Myriad is available exclusively from CUTASUNDA at www.cutasunda.com, with full product details and instruction guides on the website.


CUTASUNDA (pronounced /kʌtəˈsʌndə/, or "cut asunder") is a UK startup small business founded by Michael Swift in December 2024, to coincide with its first product launch. Located in County Durham, England, it specialises in the design, manufacture, and online supply of innovative products to professional and amateur photographers.



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